La revolución del Consumo Masivo & Retail

Estos cambios en este sector están dejando su huella. El modelo de negocio tradicional de la venta al por menor ha sufrido una completa revolución, ya que los servicios en línea, los móviles y los descuentos están cambiando la dinámica de los minoristas, que deben asegurarse de seguir siendo relevantes y competitivos. Las empresas de bienes de consumo se enfrentan a la rápida evolución de la demanda de los consumidores, al tiempo que abordan las oportunidades y los retos que presentan los nuevos canales de comercialización. Los nuevos participantes en el mercado impulsan la innovación al tiempo que se enfrentan a todos los entresijos de la ampliación y la transición de los equipos fundadores a una fase diferente.

En este entorno cada vez más complejo y volátil, las empresas necesitan líderes que puedan flexibilizarse y cambiar para estar en la mejor posición para encabezar el rendimiento y el crecimiento. La competencia es intensa para atraer a los líderes que son realmente capaces de allanar el camino para ayudar a las empresas a redefinirse, y hacerlo a largo plazo.

Nuestra experiencia

La práctica global de consumo masivo y retail de Amrop está configurada para satisfacer las diferentes demandas: nuestros socios e investigadores combinan la experiencia del mercado local con el respaldo de los recursos globales, apoyando eficazmente a diferentes tipos de empresas, desde la compañía Fortune 500 hasta la empresa familiar. Trabajamos estrechamente con los clientes en el despliegue rentable, sólido y sostenible del talento local, regional y global.

Nuestro equipo tiene un profundo conocimiento de los retos de personal a los que se enfrentan segmentos específicos del mercado, lo que nos permite identificar las soluciones de talento que se ajustan a la cultura, estructura, negocio y objetivos estratégicos únicos de cada cliente. También comprendemos los factores que impulsan una nueva fuerza de trabajo multigeneracional y multicultural y podemos ayudarle a diseñar la propuesta de valor del empleado adecuada para atraer y retener al mejor equipo de liderazgo.

Sector Specializations
1Consumer Tech

In the world of consumer tech, our clients compete for 24/7 attention of their customers enhancing customer relationships and providing immersive experiences with their offerings. New business models, new live and direct selling platforms, artificial intelligence, robotics and augmented realities force companies to embrace the new ways to conduct business. For the leaders of tomorrow, staying relevant in the constantly evolving world of technology has never been harder.

For many years, Amrop has pioneered the digitalisation of our customers helping them to spot the leaders with a digital mindset.

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2Consumer Products & Services

Consumers are changing their behaviour and preferences, which affects go-to-market strategies and capabilities. Industry players are recalibrating how they segment consumers, prioritize channels, establish product portfolios, position their brands, and deploy service models. Our clients increasingly depend on online and omnichannel as a means of reaching and engaging consumers even in sectors with traditionally low e-commerce penetration.

We assist our clients in this journey to find leaders, build teams and identify the best-in-class skills and experience for these evolving roles.

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3Leisure, Travel and Hospitality

While this sector recorded recently unprecedent decline across all major categories, it stands at the verge of major change and disruption. The pandemic crisis will reshape the whole industry focusing on health and safety issues as never before, further development of technologies with a special focus on artificial intelligence, managing the cross-regional economic conditions, shifting focus to food delivery, and sustainability.

Amrop recognizes the growing need for leaders capable of delivering an industry step change, properly identifying and addressing consumer demands.

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4Luxury

The luxury sector is rapidly responding to key trends related to store formats, a major shift to digital channels, reshaping business models, streamlining operations, and sharpening customer propositions. Luxury goods manufacturers and retailers are increasing their focus on the omnichannel perspective while also emphasing the growing importance of sustainability in the whole supply chain. Further investment in hybrid, virtual spaces, and technologies such as apps and body scans, will create more compelling customer experiences.

Amrop advises across all functions in the luxury goods value chain - company strategy, product development, supply chain, consumer insights, channels and stores.

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5Retail & E-commerce

In the retail sector, Covid-19 caused consumer behaviours to change almost overnight, driven by health concerns and limited free access to stores. It also speeded up technological adaption in a way never observed before. The global pandemic proved to be a once-in-a-lifetime opportunity for some players to transform their businesses. Retailers must continue to experiment with new delivery methods and new shopping experiences or reposition assets to better meet the digital demand - reorienting every aspect of their business towards a digital commerce mindset.  

Amrop works with our clients on areas such as digital differentiation and supply chain resiliency, delivering the leaders that can rewrite the rules of the sector, positioning to win for the future.

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6Sports

The sports business is embodied with passion and competitive spirit - truly global, requiring top talent to be on top of the game, no matter the position.

As the sector is maturing and professionalizing, the whole spectrum surrounding human capital is requiring a new understanding.

Amrop is at the forefront of the game, addressing leadership assessment and recruiting needs: positioned on all continents, able to serve international and national federations, sports brands across all industries, sports agencies, event organisers and professional clubs.

We share your passion for sport with a dedicated team of sport industry experts, providing unique global coverage to help you elevate your game to a higher level.

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