There is not a company in the world that doesn’t feel the urgency for digital transformation. But that doesn’t imply that every company tackles the process thoroughly and systematically by choosing the only right way; a fundamental reassessment of their business operation. As a result, many companies mainly invest in symptom relief on the surface. They don't realize that true digital transformation is driven from the core of the organization and takes place at every level of the organization. From strategical to tactical, from the boardroom to the work floor, every level requires a customized solution, and customization requires specialists. As a result, there are many companies that invest vast amounts of money but end up doing too little. It is estimated that on average companies allot a budget of 75% where actually 150% is needed in order not to fall behind. But since the absolute amount of the investment seems high, their approach easily feels robust. But appearances are deceptive.
Digital transformation requires the right knowledge and experience at every level. The big problem is that in many cases knowledge and experience in digital transformation in the boardroom is inadequate. A ‘substantial’ budget for digital provides a sense of false security. Too often people don't know what they don't know; the unknown unknowns in digital transformation are numerous. As a consequence the foundation for digital transformation is subconsciously decayed and makes the building collapse when the first storm hits.
Digital transformation requires the right leaders at every level. Each with his own knowledge, experience and specialism. This starts in the board; their primary responsibility should be to remove the false sense of security, comfort, and routine by trying to uncover all the factors that are yet unknown.
Sustainable Success Stories: VTTI
“It’s always been about challenging the norm!”
VTTI B.V., founded in 2006, is one of the world's leading storage providers for energy and other essential products like chemicals. The company is currently focusing on diversifying its portfolio including gases, chemicals and new energies and working towards a sustainable future with VTTI Bio-Energy Tilburg (VBT), a new state-of-the-art facility, that is currently being constructed.
Amrop at CIO Day: Insights & Take-aways
2022's CIO Day, which took place on the 21st of April, marked the 17th edition of the annual networking event for the top executives from the demand side of the multi-billion-euro IT market. The event gathered more than 700 CIO, IT VPs and IT directors, while Amrop Netherlands once again took part as Gold Partner and Frieda Barendse, Leadership Services at Amrop Netherlands.
A New Model For Digital Competencies | ORGANIZATION
Navigating the organizational terrain of digitization is an uphill struggle for digital leaders. Our 2019 study exploring Digitization on Boards revealed that almost half (45%) experience a lack of dynamism and speed. Structures are fragmented or over-complex, say 55%. And around 35% have trouble identifying and uniting internal stakeholders within this confusing architecture.
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